Wed Oct 26

Marketing 11 Today we will be doing some Review for your Chapter 3 test on FRIDAY.

Please complete question #1 and 2 on pages 118 and hand them in when you are finished.

Here are a list of some of the terms and ideas that you will need to know.

Profit Free market Monopolistic competition Oligopy

Monopoly Private property Perfect competition Direct Competition

R & D Market Share Market Segment Top of the Mind

Service base Product base Reputation Landed cost

Tariff Productivity Category killers Market

Selection Production Cost Price Competition

Command economy Attract new customers WTO

Take customers from competition Globalization Subsidies

Marketing 12

Go to the following link and read the 3 page article on Hot New Marketing Trends.

http://www.entrepreneur.com/marketing/marketingideas/article159814.html

Next you are to summarize the article highlighting each of the subcategories or 'tips'. I am going to select the one that is summarized 'best' to distribute to the rest of the class. By 'best' I don't necessarily mean longest, just clear and concise in a way that other students can understand.

Good luck!